A/B Testing & ExperimentationEnterpriseCustom pricing (enterprise)
Optimizely
Enterprise optimization platform for experimentation, personalization, and content management.
Overview
Enterprise optimization platform for experimentation, personalization, and content management.
Best for:Large orgs with dedicated optimization teams
Key Strengths
✓Enterprise-grade experiments
★Visual editor for tests
◆Personalization engine
●Multi-channel support
Fit Analysis
Best for Roles
Head of Product / Director
8/10
Senior / Staff PM
7/10
Group PM / PM Lead
7/10
VP Product / CPO
6/10
Best for Workflow Needs
Experimentation & A/B Testing
10/10
Product Analytics
5/10
User Research
2/10
Delivery Tracking
2/10
Team Size Fit
1–5 people
1/10
6–20 people
3/10
21–50 people
6/10
50–200 people
9/10
200+ people
10/10
Budget Fit
Free only
0/10
Under $25/seat
0/10
$25–$75/seat
2/10
$75+/seat
7/10
No constraint
10/10
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