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Customer retention

Customer retention keeps customers loyal and engaged with a company, product, or service. It involves activities and strategies to ensure that customers continue buying from a business and remain faithful. Customer retention strategies focus on customer loyalty, satisfaction, and engagement. These strategies may include loyalty programs, customer surveys, targeted communications, reward programs, customer service, and customer experience initiatives. Customer retention aims to increase repeat business, lower customer acquisition costs, and improve customer lifetime value. Companies can foster relationships with their customers by focusing on customer retention and creating long-term customer loyalty.

Glossary categories

Additional glossary terms

What Is A Release Train

A Release Train is a set of teams that work together to deliver software at regular predefined intervals. It takes a holistic approach, incorporating multiple teams and stakeholders for successful and timely software releases.

Product Feedback Software

Product Feedback Software helps companies capture customer feedback quickly and easily, allowing for better decisions and improved customer satisfaction. It's the perfect way to stay on top of customer needs and grow your business.

Product Management Resources

Product Management Resources is the go-to place for all your product management needs. Our library of resources includes books, articles, templates, and more to help you become an expert product manager. Start managing your product like a pro today!

How To Get User Feedback

Discover how to get user feedback that will help you create better products. Learn the best ways to get customer feedback, including surveys, interviews and focus groups. Get the insights you need to make informed decisions!

Roadmap templates

Goals Roadmap Template

The Goals Roadmap is a visual planning tool used to set and achieve goals within a specific timeframe, track progress, and communicate with stakeholders.

Portfolio Roadmap Template

The Portfolio Roadmap is a visual planning tool used to manage and prioritize a portfolio of projects or initiatives, communicate progress, and manage priorities.

Quarterly Roadmap Template

A Quarterly Roadmap is a planning tool used by organizations to outline goals, priorities, and tasks for a three-month period, providing direction, alignment, and structure.

Epic Roadmap Template

The Epic Roadmap is a visual planning tool used to plan and track the progress of larger-scale software development initiatives, communicate progress, and manage priorities.

Sprint Plan Roadmap Template

The Sprint Plan Roadmap is a visual planning tool used by agile software development teams to plan and track the progress of individual sprints, communicate progress, and manage priorities.