View all glossary terms

Customer retention

Customer retention keeps customers loyal and engaged with a company, product, or service. It involves activities and strategies to ensure that customers continue buying from a business and remain faithful. Customer retention strategies focus on customer loyalty, satisfaction, and engagement. These strategies may include loyalty programs, customer surveys, targeted communications, reward programs, customer service, and customer experience initiatives. Customer retention aims to increase repeat business, lower customer acquisition costs, and improve customer lifetime value. Companies can foster relationships with their customers by focusing on customer retention and creating long-term customer loyalty.

Glossary categories

Additional glossary terms

Collect Product Feedback

Collect product feedback quickly and easily with our user-friendly platform! Get rich insights into customer satisfaction and product performance to help inform product decisions and drive better outcomes.

Public Feedback Management Software

Public feedback management software helps businesses manage customer feedback better. It helps to automate processes, collect feedback from multiple channels, analyze data and utilize the insights to improve customer experience.

Idea Voting Tool

A revolutionary idea voting tool to help teams evaluate projects and decide on the best course of action. Quickly and easily search and filter ideas, assign tasks, and collaborate with team members in real time.

Customer Feedback Tools For Websites

Gain invaluable insights into your customer's opinions and preferences with our website feedback tools. Get actionable results and make data-driven decisions quickly with our easy-to-use platform!

Roadmap templates

Epic Roadmap Template

The Epic Roadmap is a visual planning tool used to plan and track the progress of larger-scale software development initiatives, communicate progress, and manage priorities.

Product Initiative Roadmap Template

The Product Initiative Roadmap is a visual planning tool used to manage and prioritize a set of related product initiatives, communicate progress, and manage priorities.

Portfolio Roadmap Template

The Portfolio Roadmap is a visual planning tool used to manage and prioritize a portfolio of projects or initiatives, communicate progress, and manage priorities.

Product Features Roadmap Template

The Product Features Roadmap is a visual planning tool used in software development to align product development with business goals, communicate progress, and manage priorities.

Swim Lane Roadmap Template

The Swim Lane Roadmap is a visual planning tool used to manage complex projects involving multiple teams or stakeholders, ensuring accountability, managing dependencies, and identifying bottlenecks.