View all glossary terms

Competitor analysis

Competitor analysis is researching and analyzing a company's competitors' strengths and weaknesses to gain a competitive advantage. Companies use competitor analysis to identify their competitors, determine their strategies, compare their products and services, and develop strategies to gain a competitive edge. This can include tracking competitors' pricing and advertising strategies, evaluating their product features, and understanding their target markets. Competitor analysis can also help a company determine how to differentiate itself from its competitors and respond to market changes. By analyzing the competition, a company can develop a strategy to stay ahead of its competitors and keep its customers returning.

Glossary categories

Additional glossary terms

User Feedback Hotjar Usersnap

Hotjar and Usersnap are two user feedback tools that help you understand your users better. Get real-time insights through heatmaps, session recordings, surveys and more. Collect feedback, analyze it, and take action to improve your website and user experience.

Product Feedback Software

Product Feedback Software helps companies capture customer feedback quickly and easily, allowing for better decisions and improved customer satisfaction. It's the perfect way to stay on top of customer needs and grow your business.

Backlog (product)

Backlog is a project management software that makes it easy to create and manage tasks, track progress, and collaborate with teams. It provides the perfect tool for teams to work together and get projects done efficiently.

In App Feedback Tools

In app feedback tools are the perfect way to measure user engagement and get valuable insights. Easily track user behavior and collect feedback in real-time to make informed decisions on features and improvements.

Roadmap templates

Kanban Product Roadmap Slide Template

The Kanban Product Roadmap is a visual planning tool used in agile software development to manage priorities, improve flow, and adapt to changing requirements in real-time.

Now Next Later Roadmap Slide Template

The Now Next Later Roadmap is a visual planning tool used in agile software development to prioritize tasks and manage backlogs, improving productivity and focusing on delivering value to customers.

Portfolio Roadmap Template

The Portfolio Roadmap is a visual planning tool used to manage and prioritize a portfolio of projects or initiatives, communicate progress, and manage priorities.

Product Full Timeline Roadmap Template

The Product Full Timeline Roadmap is a visual planning tool used to track and plan the entire lifecycle of a product, ensuring stakeholders understand the development strategy, timeline, and dependencies.

Epic Roadmap Slide Template

An Epic Roadmap is a planning tool used in agile software development to visualize Epics, associated stories, timelines, and priorities, helping prioritize features and plan sprints.