View all glossary terms

Customer journey map

Customer journey map is a product management concept used by teams to make better decisions and deliver outcomes aligned with strategy. In practice, it shapes how work is prioritized, planned, and executed across discovery and delivery.When to use: Apply customer journey map when clarity, alignment, or tradeoffs are required to move from ideas to impact.When not to use: Avoid relying on customer journey map when the problem is undefined or when speed matters more than structure.Example: A product team uses customer journey map to align stakeholders, focus effort, and measure success against customer and business outcomes.

Glossary categories

Additional glossary terms

User Feedback Management Tool

User Feedback Management Tool explained for product managers—what it is, when to use it, and how it drives better product decisions.

User Feedback Management

User Feedback Management explained for product managers—what it is, when to use it, and how it drives better product decisions.

Customer Feedback Tracking Software

Customer Feedback Tracking Software explained for product managers—what it is, when to use it, and how it drives better product decisions.

Feedback Management Tool

Feedback Management Tool explained for product managers—what it is, when to use it, and how it drives better product decisions.

Roadmap templates

Now Next Later Roadmap Slide Template

The Now Next Later Roadmap is a visual planning tool used in agile software development to prioritize tasks and manage backlogs, improving productivity and focusing on delivering value to customers.

Goals Roadmap Template

The Goals Roadmap is a visual planning tool used to set and achieve goals within a specific timeframe, track progress, and communicate with stakeholders.

Kanban Product Roadmap Slide Template

The Kanban Product Roadmap is a visual planning tool used in agile software development to manage priorities, improve flow, and adapt to changing requirements in real-time.

Product Feature Roadmap Template

The Product Feature Roadmap is a visual planning tool used to manage and prioritize the development of specific product features, communicate progress, and manage priorities.

Product Full Timeline Roadmap Template

The Product Full Timeline Roadmap is a visual planning tool used to track and plan the entire lifecycle of a product, ensuring stakeholders understand the development strategy, timeline, and dependencies.