Voice of Customer (VoC) is a term used to describe the feedback and insights gathered from customers in order to understand their needs and preferences better. VoC data can be collected in various ways, including surveys, interviews, focus groups, and customer feedback forms. This data can be used to identify areas of improvement in the customer experience, inform product design decisions, and inform marketing strategies. VoC examples include gathering customer feedback on the usability of a product, understanding customer preferences when it comes to pricing and promotions, and understanding customer sentiment about a brand. This data can then inform decisions on how to serve customers best.
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Conversion rate is the percentage of website visitors that take a desired action.
This customer experience roadmap template makes it easy to plan and manage your customer experience initiatives. It provides a step-by-step guide to help you develop a detailed strategy, identify customer touchpoints, and measure success.

The Sprint Plan Roadmap is a visual planning tool used by agile software development teams to plan and track the progress of individual sprints, communicate progress, and manage priorities.

The Product Features Roadmap is a visual planning tool used in software development to align product development with business goals, communicate progress, and manage priorities.

The Product Initiative Roadmap is a visual planning tool used to manage and prioritize a set of related product initiatives, communicate progress, and manage priorities.

The Swim Lane Roadmap is a visual planning tool used to manage complex projects involving multiple teams or stakeholders, ensuring accountability, managing dependencies, and identifying bottlenecks.

A Quarterly Roadmap is a planning tool used by organizations to outline goals, priorities, and tasks for a three-month period, providing direction, alignment, and structure.